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Robert Half International Director of Marketing in WESTLAKE, Ohio

Description

The Creative Group (TCG) is looking for a Marketing Director to support the strategic development and implementation of our client’s marketing goals. This position will play a meaningful role in a wide variety of marketing activities designed to help the company achieve further success.

Primary Responsibilities

· Develop and lead product marketing and promotional communications strategy

· Serve as point-of-contact to existing marketing firm and ensure efficiencies and effective communication between internal teams and outside resources.

· Participate in weekly meetings across company departments to achieve necessary deliverables

· Develop promotional marketing materials and coordinate compatibility of marketing programs with public relations activities

· Provide support to sales team across company product lines

· Actively develop and promote company’s product portfolio and identify emerging needs for product enhancement.

· Ensure executive leadership is well versed on emerging marketing needs and strategies

· Plan and manage meetings, events, conferences, and trade shows by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments and coordinating mailing lists.

· Assist in the preparation of long-term and short-term marketing plans and strategies, pricing policies and budgets

· Conduct market research and provide analytic reporting including lead prospecting in new target markets

Requirements

•Bachelor’s degree in marketing, advertising, or communications

•5 + years of past work experience as a marketing director or similar role. Healthcare

insurance knowledge a plus but not required

•Knowledge of both traditional and digital marketing, including communication and growth

strategy, email campaigns, social media, brand activation, etc.

•Excellent writing, proofreading, communication, and presentation skills

•Event planning experience a plus

•Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint

The Creative Group (TCG), a Robert Half company, matches creative, digital, and marketing professionals with remote or on-site jobs on a freelance, project or direct-hire basis. Our experienced staffing professionals can promote you to employers and advocate on your behalf. We provide access to top jobs, competitive compensation and benefits, and free online training. For more opportunities, get the Robert Half app and receive instant notifications when our AI matches your skills and experience with jobs.

When you work with us, you’re working with the best. Robert Half has been recognized as one of FORTUNE’s “Most Admired Companies” every year since 1998 and was named to Forbes’ inaugural list of America’s Best Temporary Staffing Firms.

Questions? Call your local office at 1.888.490.5565. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information.

© 2020 The Creative Group. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (www.roberthalf.com/terms-of-use).

Salary: DOE

Location: WESTLAKE, OH

Date Posted: March 1, 2021

Employment Type: Temp to Hire

Job Reference: 03340-0011679760

Staffing Area: Creative u0026 Marketing

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