Pennsylvania State University Digital Media Specialist in Media, Pennsylvania
CURRENT EMPLOYEES OR STUDENTS:
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JOB DESCRIPTION AND POSITION REQUIREMENTS:
Penn State Brandywine, located in Media, PA, is seeking a Digital Media Specialist (Marketing Communications Specialist 3) for its Strategic Communications Department. The Digital Media Specialist will work with faculty, staff, students, and vendors to complete projects and should have an appreciation for working with diverse audiences.
The primary responsibilities for this position include: managing, creating and updating web content and serving as the campus’ webmaster; monitoring and reporting analytics from digital advertising, the campus website, newsletters and other platforms; creating and coordinating the production of marketing and/or promotional communications that may include print, electronic newsletters and advertisements, social media, new/emerging media, and other collateral that is in accordance with the campus’ approved strategic marketing plan and objectives; assisting in the planning of marketing and/or communications strategy by identifying communications needs based on relevant research; supporting the research and analysis of marketing strategy. The position may also assist with content creation for social media, writing news stories, supporting special events, photography, and video production.
Typically requires a Bachelor's degree or higher plus four years of related experience, or an equivalent combination of education and experience. Bachelor’s degree or higher in Communications, Marketing, Digital Media, Information Technology, or related field preferred.
Previous experience with website content management software (such as Drupal), Adobe Creative Suite, email marketing platforms (MailChimp or Constant Contact), Google Analytics and Microsoft Office 365 is preferred. The successful candidate must be able to manage multiple projects, produce accurate work and meet deadlines. This position requires a high level of self-direction, strong attention to detail, excellent time management and organizational skills, and the ability and willingness to learn new software programs. Occasional evening and weekend hours are also required.
For full consideration, please submit a complete employment application, cover letter, resume, and a statement of your experiences and/or expertise related to diversity, equity, and inclusion with examples of actions and achievements as they relate to strategic communication. Review of candidates will continue until the position is filled.
The Pennsylvania State University is committed to and accountable for advancing diversity, equity, and inclusion in all its forms. We embrace individual uniqueness, foster a culture of inclusive excellence that supports both broad and specific diversity initiatives, leverage the educational and institutional benefits of diversity, and engage all individuals to help them thrive. We value inclusive excellence as a core strength and an essential element of our public service mission.
Penn State Brandywine – a thriving residential campus – is located on 112 acres, 20 miles west of center city Philadelphia. Penn State Brandywine’s strengths are excellent teaching and research, a diverse study body, athletics, business and civic partnerships, and the Center for Ethics and Civic Engagement. Penn State Brandywine’s 100,000+ alumni are part of Penn State’s world-wide 670,000+ alumni network.
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Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and the Pennsylvania Act of 1988, Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR). The ASR includes crime statistics and institutional policies concerning campus security, such as those concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. The ASR is available for review here (https://police.psu.edu/annual-security-reports) .
Employment with the University will require successful completion of background check(s) in accordance with University policies.
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