Robert Half International Market Research & Communications Specialist in LANCASTER, New York
Robert Half Technology is helping a client in the Buffalo, NY area find the right temporary-to-permanent Strategic Marketing Specialist. The ideal candidate will have 3-5 years marketing research and communications experience, ideally in a B2B environment. With the support of the VP of Marketing and Customer Care, the responsibilities will include:
Copywriting, Copy editing, including writing email blasts and newsletters
Knowledge of lead management Software (Hubspot Knowledge Preferred to manage workflows that are used based on responses to the website)
Experience doing Strategic Market Research and Marketing Analytics is highly desirable
Supporting the B2B Market research & B2B marketing with strong analytical skills
Experience managing marketing projects (Web Development and Updates, MarCom Collateral)
Act as a liaison between the company and their web agency to ensure external support is being executed based on internal schedules
Website CMS experience to support updating web content (knowing how to work in Wordpress to design pages and updated content is important)
Creative/Graphic Design experience is a plus; Design and Adobe Creative Suite Experience is not required but helpful
Market Research, Data Analysis, Adobe Creative Cloud, Creative Content, Email Marketing, HubSpot, Wordpress CMS, Communication Materials, Content Development
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Questions? Call your local office at 1.888.490.4429. All applicants applying for U.S. job openings must be authorized to work in the United States. Benefits are available to temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information.