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Robert Half International Market Research & Communications Specialist in LANCASTER, New York


Robert Half Technology is helping a client in the Buffalo, NY area find the right temporary-to-permanent Strategic Marketing Specialist. The ideal candidate will have 3-5 years marketing research and communications experience, ideally in a B2B environment. With the support of the VP of Marketing and Customer Care, the responsibilities will include:

  • Copywriting, Copy editing, including writing email blasts and newsletters

  • Knowledge of lead management Software (Hubspot Knowledge Preferred to manage workflows that are used based on responses to the website)

  • Experience doing Strategic Market Research and Marketing Analytics is highly desirable

  • Supporting the B2B Market research & B2B marketing with strong analytical skills

  • Experience managing marketing projects (Web Development and Updates, MarCom Collateral)

  • Act as a liaison between the company and their web agency to ensure external support is being executed based on internal schedules

  • Website CMS experience to support updating web content (knowing how to work in Wordpress to design pages and updated content is important)

  • Creative/Graphic Design experience is a plus; Design and Adobe Creative Suite Experience is not required but helpful


Market Research, Data Analysis, Adobe Creative Cloud, Creative Content, Email Marketing, HubSpot, Wordpress CMS, Communication Materials, Content Development

Robert Half Technology matches IT professionals with remote or on-site jobs on a temporary, project or full-time basis. From roles in software and applications to IT infrastructure and operations, we provide you unparalleled access to exciting career opportunities.

Our experienced staffing professionals can promote you to employers and advocate on your behalf. We provide access to top jobs, competitive compensation and benefits, and free online training. For more opportunities, get the Robert Half app and receive instant notifications when our AI matches you with jobs.

When you work with us, you’re working with the best. Robert Half has been recognized as one of FORTUNE’s “Most Admired Companies” every year since 1998 and was named to Forbes’ inaugural list of America’s Best Temporary Staffing Firms.

Questions? Call your local office at 1.888.490.4429. All applicants applying for U.S. job openings must be authorized to work in the United States. Benefits are available to temporary professionals. Visit for more information.

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