AirHelp Senior Product Manager, Growth & Performance Acquisition in Kraków, Poland
We?re looking for a Senior Product Manager specialising in Growth and Acquisition to own and drive strategic user acquisition initiatives. This will be done together with our Marketing, Product, Data, and Engineering teams.
You will be a part of the Consumer Department, where you?ll focus on growing and developing our strategic, large-scale channels (paid and unpaid). You?ll provide direction across 2 squads (around 15 team members in total) and work closely with several Marketing teams.
You will be leading some of our most critical user acquisition strategies and projects in a venture-backed technology company, and be a significant part of a high-growth journey with substantial global exposure.
What impact do you want to make?
At AirHelp, you will make a difference working for the world's largest organization specializing in air passenger rights. We educate travellers around the world and help them get the compensation they deserve. We're a global, diverse team, that helps make the air travel experience better for all. We are proud of our high customer satisfaction levels (according to TrustPilot (https://www.trustpilot.com/review/www.airhelp.com/en) ).
What you will do:
Work closely with the Product, Engineering, Marketing, and Data Teams to identify opportunities and drive the development of AirHelp?s most important user acquisition channels (scaling Affiliate, Referral, SEO share of claims)
Scope and define our roadmap, conduct analysis, and work closely with marketers on planning core initiatives and campaigns for SEA, Display, Referral, Affiliate, and SEO channels.
Build and optimize end-to-end customer journeys from external touchpoints and landing pages, through to complex claim submission funnels and onboarding flows.
Set annual, quarterly, and monthly goals together with your teams, key stakeholders, and management. Take responsibility for meeting these goals by driving initiatives across business strategy, marketing, engineering, and user experience.
Build long-term strategies, provide analysis with business cases and prioritize growth opportunities that include new channels, new markets, and products.
Play a key role in launching new, global services in the travel industry.
What you ideally bring with you:
Solid experience in a high-growth consumer tech company, and good history of collaborating with Marketing, Product and Engineering teams.
Deep understanding of digital marketing channels and ad-tech, with a history of applying this knowledge to large-scale user acquisition initiatives (working with A/B testing, etc.)
Excellent understanding of metrics, and web and mobile tracking tools. Ability to dive into detailed analysis without losing sight of the big picture.
Experience in identifying new growth opportunities, developing complex experimentation plans, introducing new channels and scaling them significantly with ROI targets in mind.
Ability to work with C-level management, marketers, engineers ? essentially stakeholders of all levels ? while providing direction and clarity to all involved parties.
Perks and benefits:
Internal training programs and knowledge-sharing events.
Unlimited, free use of AirHelp (https://www.airhelp.com/en/) 's services.
Personalized progression plan.
Hybrid workspace (partially remotely, partially from one of our offices in Berlin (https://www.officelovin.com/2019/06/04/a-tour-of-airhelps-new-berlin-headquarters/) , Gda?sk or Krak?w).
Events (https://www.facebook.com/airhelplife/photos/?tab=album&album_id=408790856392182) and parties (https://www.officelovin.com/2019/06/04/a-tour-of-airhelps-new-berlin-headquarters/) .
Apply and let us get to know you.
Video call with the Recruiter (https://www.linkedin.com/in/adwojcik/) .
A short call with the Hiring Manager (https://www.linkedin.com/in/adampachucki/) .
Video call with the Hiring Manager (https://www.linkedin.com/in/adampachucki/) and Stakeholders where you will present a business case.
AirHelp is the world?s largest organization specializing in air passenger rights, helping travelers get compensation for delayed or canceled flights and in instances of denied boarding. We take care of passengers' claims, develop innovative legal technology, educate travelers, and push for the growth and enforcement of air passenger rights worldwide. To date, AirHelp has aided more than 16 million people, and is available globally.
AirHelp is, always has been, and always will be an equal opportunity employer. We are proud of our diversity and are committed to creating an inclusive environment for all.