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Northwell Health Marketing Program Manager in Great Neck, New York

Req Number 34223

Job Description

Job Description

Plans and implements the marketing programs. Tracks results of marketing campaigns and develops reports. Develops and produces communication materials.

Job Responsibility

  • Participates in market campaign planning and implementation for the organization clinical services, hospitals, and facilities.

  • Tracks results of marketing campaigns and develops reports.

  • Recommends, implements, and adheres to approved operating goals, objectives and budget.

  • Develops and produces communication materials.

  • Manages media plan development and execution.

  • Organizes and implements marketing programs using direct marketing, mass media, and online marketing.

  • Manages day-to-day relationships with outside vendors including ad agencies, printers, mail houses, etc. Directs vendors in development of creative and media strategies and execution.

  • Assists in the development of market research and data management tools.

  • Operates under general guidance and work assignments are varied and require interpretation and independent decisions on course of action.

  • Performs related duties as required. All responsibilities noted here are considered essential functions of the job under the Americans with Disabilities Act. Duties not mentioned here, but considered related are not essential functions.

Job Qualification

  • Bachelor's Degree required, or equivalent combination of education and related experience.

  • 1-3 years of relevant experience, required.

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