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VMware Government Relations - Germany - Policy Lead in Berlin, Germany

Global Government Relations – Germany – Policy Lead

Why Work for VMware Government Relations

Members of the VMware Global Government Relations and Public Policy work with a small, high-caliber team to connect all levels of government to VMware’s business goals. The work of the Global Government Relations team is to contribute to the success of VMware and the positive profile of its Executive Staff.

Our team practices a collaborative, creative, results-oriented approach. We are a small team that likes to “punch above its weight.” Under the direction of the General Counsel, team members also have the opportunity to work with and advise VMware executives, elected officials, and policy makers.

VMware Global Government Relations team members handle, prioritize, and follow through on numerous projects simultaneously. This provides an excellent context to learn the many aspects of VMware’s complex business as well as a great opportunity to interact with interesting colleagues and important government officials.

Job Description

The Germany policy lead will be responsible for creating a coherent and executable strategy to assist VMware global policy goals with an emphasis on Germany and EU institutions in the EMEA region. The goals of the program are to enable VMware’s Germany and EMEA business and expand VMware’s thought leadership and influence in policy matters in Germany Brussels, and Europe. As Germany is an extremely influential EU Member State, the role involves working with German policymakers in states, Berlin, and Brussels. This role will include monitoring and influencing policies affecting VMware’s products, VMware’s sales and IT implementation, and VMware’s overall reputation with the German, EU institutions, and with European governments.

The focus of this position is identifying and assessing current and emerging opportunities influencing cloud infrastructure and digital workspace technology. This includes emerging policy issues surrounding hybrid cloud computing and the software defined data center, network security, end-user computing, and forward-leaning technology policy like blockchain, IoT, and telecommunications. The German policy lead will assist the government relations team by closely coordinating with the public sector sales org and effectively educating policymakers on issues related to VMware’s business goals in Germany and Brussels, and wherever required.

The German policy lead will work closely with the UK-based Government Relations and Public Policy EMEA Lead, the Vice President of Global Government Relations and Public Policy, and VMware Germany and CEMEA sales teams to identify policy opportunities and facilitate high-level meetings between VMware executives and key stakeholders including policymakers, elected leaders, IT leaders, regulatory agencies, and industry associations to promote and advocate the company’s objectives. The Germany policy lead will also staff appropriate opportunities with trade associations and will help manage outside consultants.

Strong understanding of German and EU governments and those of its member states is essential, and relationships with key policy and decision makers are critical. An ability to immediately engage at a high level on these issues is required.

The Germany policy lead will report to the Government Relations and Public Policy EMEA Lead with title and salary being commensurate with experience.

Core Responsibilities

  • Government Relations: work with the VMware Head of Government Relations EMEA and the Government Relations team and consultants to develop a strategy to best position VMware in the marketplace

  • Germany and EU Policy and Government Relations Strategy Development: worth with a diverse set of VMware stakeholders to develop and lead VMware government relations efforts in cybersecurity and IT policy in Germany and EU government and member states

  • Policy Advocacy: advocate on all levels of German, EU, member state where required, and local governments

  • Collaboration: collaborate with Head of GR EMEA, internal VMware government relations and sales teams, manage CEMEA consultants, and work with trade associations and other memberships and influencers on strategy and policy

Duties include, but are not limited to:

  • Manage VMware’s government relations activities in Germany, assist the Head of Government Relations EMEA in activities in Brussels and CEMEA, with special focus on enabling VMware core business including public sector sales/procurement activities

  • Enable the VMware Germany and EMEA public sector sales team

  • Maintain the highest integrity and ethical standards

  • Develop and implementation of a successful government relations engagement strategy, and coordinate with business stakeholders

  • Set and accomplish, with the input of EMEA colleagues, aggressive government relations goals and establish positive relationships with business stakeholders in Germany and in Brussels

  • Assist in managing outside consultants and trade association staff

  • Help enable VMware’s compliance with all relevant regulations and requirements in Germany and in Brussels

  • Develop key relationships with elected officials and policy experts, internal public sector sales team, trade association staff, and customer stakeholders

  • Set and accomplish aggressive government relations goals and establish positive relationships with business stakeholders

  • Assist in managing outside consultants and trade association staff

  • Help enable VMware’s compliance with all relevant regulations and requirements

  • Identify key decision-makers and influencers with government and promote corporate positions with those audiences both in person and in writing

  • Produce targeted supporting materials such as correspondence, briefing notes, submissions and presentations in support of issues, proposed legislation, projects or to enhance VMware’s reputation

  • Coordinate meetings with government and elected officials

  • Aid in negotiation and coordination with key German business partners

  • Make presentations to government officials, and coordinate and host site tours for government officials from key ministries

  • Monitor emerging public policy, legislative, regulatory and political issues that could impact the organization and work with appropriate internal and external stakeholders to proactively develop or recommend actions

  • Draft and coordinate the approval of correspondence, presentations and formal policy submissions to government officials (elected and non-elected)

  • Contribute to the development and maintenance of a corporate government relations database containing all current and relevant issues and contacts

  • Successfully advocate for policy which enables our business, our employees, and our customers

  • Maintain the highest integrity and ethical standards

  • Other duties and special projects as assigned

Job Requirements

  • 8-12 years of relevant experience

  • Extensive, first-hand knowledge of German and EU government and policy process surrounding IT issues

  • Direct knowledge of government agency and ministry structure and functions

  • Experience in successful government engagement on both policy and procurement

  • Excellent communication skills – both written and oral

  • Fluency in German and English; other languages a plus

  • Ability to think and act both strategically and creatively

  • Passionate about government service and the role of government in society

  • Self-starter and team player who can set aggressive and achievable goals

  • Ability to take complicated technical concepts and relate them to effective policy work

  • Evidence of high-level, measured achievement, in agency, corporate, government and/or NGO context

  • While the role is located in Germany you will undertake travel to around Germany and to Brussels and other EMEA countries

  • Relevant university degree required; Advanced degree preferred


Berlin or Munich, Germany

Category : Legal

Subcategory: Legal

Experience: Business Leadership

Full Time/ Part Time: Full Time

Posted Date: 2020-05-22

VMware Company Overview: At VMware, we believe that software has the power to unlock new opportunities for people and our planet. We look beyond the barriers of compromise to engineer new ways to make technologies work together seamlessly. Our cloud, mobility, and security software form a flexible, consistent digital foundation for securely delivering the apps, services and experiences that are transforming business innovation around the globe. At the core of what we do are our people who deeply value execution, passion, integrity, customers, and community. Shape what’s possible today at

Equal Employment Opportunity Statement: VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. Vmware will provide reasonable accommodation to employees who have protected disabilities consistent with local law.