The J.M. Smucker Company Copywriter in Barberton, Ohio
TITLECopywriterLOCATIONOrrville, OHREPORTS TOStudio 38POSITION SUMMARYThe Copywriter will be a key member of the in-house creative team, working closely with Designers/Art Directors and Creative Content Managers/Project Managers and colleagues from other departments to serve internal clients. This individual will be responsible for writing and editing copy across multiple channels, including digital, social, print, video and e-commerce with an emphasis and knowledge of the Shopper Marketing space. They must have proven experience in writing original content, engaging headlines, subheads and body copy to engage consumers for a variety of the JM Smucker portfolio of brands; including consumer foods, coffee and pet food and treats.KEY RESPONSIBILITIESWorks with Studio team members to brainstorm ideas, create unique concepts and develop messaging against defined Shopper insights and strategiesDevelops, edits and optimizes copy for various Shopper Marketing/retail activation components. Presents work to internal clientsResearch, fact-checks and proofreads writing to ensure high quality output, aligned with our brands' tone, voice and standardsUses data-driven insights to continuously improve writingSELECTION CRITERIAEducationBA/BS or similar requiredExperienceAt least 3 years of copywriting experience (agency or in-house) is requiredShopper Marketing/retail activation knowledge preferredIf available, please provide link or URL featuring on-line portfolio of samples of workOtherUnderstanding of shopper strategiesExcellent creative writing skills and impeccable English grammarStrong organizational and time-management skillsTeam player who takes initiative when neededProficient in Word, PowerPoint and other content creation platforms#LI-123The J. M. Smucker Company (the andldquo;Companyandrdquo;) is an Equal Opportunity Employer. No person will be discriminated against in hiring or in any other aspect of their employment on the basis of race, color, religion, sex (including pregnancy), age, national origin, ancestry, citizenship status, sexual orientation, gender identity or expression, transgender status, marital status, familial status, disability, genetic information, protected veteran/military status, or any other characteristic protected by applicable federal, state or local law.