Diageo Brand Manager-Johnnie Walker in Bangkok, Thailand
Job Description :
Established in 2007, Diageo Moët Hennessy (Thailand) Ltd. or DMHT is a joint venture between Diageo and Moët Hennessy (under Louis Vuitton Moët Hennessy – LVMH) and a leading importer and distributor of quality alcoholic beverages in Thailand as well as a leader in the premium, deluxe and super deluxe beverage market.
DMHT is a global company which carries on a legacy of innovating and developing products that have been passed down through the generations. Our key brands comprise Johnnie Walker, Smirnoff, The Singleton, Ketel One, Tanqueray, as well as Moët Hennessy portfolio including Moët & Chandon, Veuve Clicquot, Hennessy and many more. Our ambition is to be one of the best performing, most trusted and respected consumer products companies in the world.
At DMHT, you can create your own future by drawing your own career. Our team is made up of diverse employees. People at DMHT can explore career opportunities, not only within function but across functions. We have attractive benefits with understanding our employee work life balance. We have the most inclusive and diverse workplace which is listed on the Bloomberg Gender Equality Index in 2019.
Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “Celebrating Life Every Day Everywhere” . This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.
This great opportunity is to bring your talent out to grow together!
What you will be accountable for:
To support the development of marketing strategies and develop the execution programs to drive brand equity and offtake.
Developing the strategy and plan to drive a brand identity that will sustain growth in the longer term, and to deliver powerful & distinctive proposition to the targeted customers with regularly measuring on Brand Health & Brand Equity.
Planning the effective use of brand advertising and promotion budget by creating appropriate programs for appropriate channels.
Working with Strategic partners in both internal and external to develop creative strategy and executions campaign for the brands.
Working closely with global and regional team to localize brand strategy and marketing materials for best in class execution in market.
Being the brand custodian and provide the mandate on the use of brand logo in advertising, packaging, merchandising, and POP.
Working with commercial team to ensure excellent execution and direct output of brand strategies that are superior to competitor activity.
Working closely with Consumer and shopper planner to analyze relevant data, identify the issue and opportunity of the brand and create the strong insight which could translate in to winning strategy and action plan to propose to marketing manager and /or marketing director.
What you need to bring to this role:
Passion for celebration
Min 5 years of experience in FMCG.
Strong problem solving and analytical skills
Ability to work and engage cross-functionally and remotely
Strong communication skills both written and verbal in English
Great interpersonal skills
Worker Type :
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As a global leader in beverage alcohol, our 200+ brands are part of everyday celebrations in over 180 countries. Our ambition is to create the best performing, most trusted and respected Consumer Products Company in the world.
Ever since Arthur Guinness took out a 9,000 year lease on a Dublin brewery, some 250 years ago, we became a business that is defined by the character of the people who work here. It took immense character from Alexander Walker to convince the captains of every ship in the port of Glasgow to take crates of Johnnie Walker to the four corners of the world. Today, nothing’s changed.
We’re proud to be more than 27,775 talented people . While they make our iconic brands ever stronger around the world, we help them go further than they thought possible. Diageo is where you’ll find a wide variety of personalities, experiences and perspectives , wherever you’re based in the world. It makes for a stimulating and rewarding working environment, where everyone can flourish.
What's your DRINKiQ? Take our quiz to understand how alcohol is made and explore the effects of drinking. You can discover everything you need to know on DRINKiQ website (https://www.diageo.com/en/in-society/drinkiq/alcohol-facts/) .